Japan is the birthplace of the functional ingredients industry, with its long tradition of enhancing the health benefits of food products. This budding market continues to grow rapidly and key players from around the world are coming to Hi Japan to witness the ongoing evolution of the functional ingredients industry.
In an aging population, people are now giving more attentions to health-related food such as functional food and nutraceuticals, and now 60% of Japanese people use health supplement, with 60% of those who take them satisfied with their effectiveness. What’s more, new Japanese claim regulation starts in April 2015, which is expected to have a large economic impact on the Japanese heath-related market. The functional food, supplement, and nutraceutical market in Japan is expected to grow dramatically in the coming years. To develop those products, finding functional ingredients and valuable ways of the applications is a big theme in food industry, nutraceutical industry and even pharmaceutical industry now.
Furthermore, the Japanese market is also drawing more attentions from oversea, especially from Asian countries, as the whole of Asia starts to see a growing health-related food demands. The number of oversea visitors, especially from Asian countries, to the Hi Japan show has been increasing year by year.
Hi Japan is a global business platform that offers the opportunity to drive forward product development initiatives. Attending the annual show is a “MUST” event for every manufacturer, company or brand involved in the functional ingredients industry. Hi Japan has been the leading industry trade show that consistently delivers a worldwide audience of functional ingredients professionals for the past 25 years. The show has continually evolved and adapted in innovative ways to ensure it reflects the dynamics of this ever-changing global industry.
Co-located alongside Hi Japan is the S-tec Japan exhibition. S-tec Japan is the ONLY exhibition for food safety and quality control in Japan. These parallel events provide a one-step source of information on food safety and health functions, and attract all of the professionals from the food industry to one location.
2013. – Exhibitors 330, Visitors 45.000