How an Organic Food Company Tried to Make the Most Eco-Friendly Ad Campaign Ever



organic retailer marketingThe best marketing embodies the message it’s trying to impart. And in the case of French organic food retailer Biocoop, that means trying to be as environmentally friendly as possible in all of its activities—even producing its ad campaigns.

Source: How an Organic Food Company Tried to Make the Most Eco-Friendly Ad Campaign Ever | Adweek